Melton Mowbray pet food firm acquired by growing pet care business

Assisi Pet Care Ltd, the company behind Hollings, the suppliers of natural dog treats, has acquired family-owned Town & Country Petfoods Ltd, for an undisclosed sum.

Based in Skipton, Assisi Pet Care was established in September 2020 as a joint venture between founder Peter Mangion and Harwood Capital with the objective of creating a significant player in the dynamic and fast-growing European pet care market. Assisi immediately acquired Hollings Ltd, the long established natural dog treats business.

The acquisition of Town & Country, which completed last week, broadens the Assisi offer into dog foods, as well as into the cat foods and treats categories. As well as supplying its HiLife branded products, Town & Country also provides own label products to many supermarkets and pet care retailers.

Our Leeds Corporate Tax team, alongside Clarion (for legal advice), Park Place (for corporate finance) and Murray Harcourt (Accountants) advised Assisi on the deal.

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